In this context, technology becomes an enabler. Artificial Intelligence (AI) allows organizations to sift through volumes of data at unimaginable speed, empowering decision-making like never before. Organizations can now deliver disproportionate growth by harnessing the twin forces of data and AI, and no one understands this better than Global Data Excellence (GDE).
Headquartered in Geneva, Switzerland, GDE has developed a unique cloud-based or on-premises end-to-end AI platform called Data Excellence Management System (DEMS) to automate data integration, business intelligence, governance and data sharing. How is the platform unique? DEMS empowers organizations to govern by value using natural language. In other words, the platform links data governance with the monetary potential or risk to the organization. Users of the platform confirm that it is on a par with the industry’s best AI solutions and, in many ways, even years ahead of them. DEMS is the result of decades of scientific research and testing by its Founder and CEO, Dr. Walid el Abed. Dr. el Abed, a French national, has over 20 years of experience working with global organizations, helping them develop and implement winning data strategies to achieve governance and business excellence. He is a recognized international speaker, a visiting professor at reputed French and Swiss universities, as well as the author of several scientific and economic articles including whitepapers that are in international circulation.
Driven by Data and Purpose
Dr. el Abed’s journey started in the 1990s when, as a university student, he became deeply interested in the prospect of automating the dialogue between human and machine. This interest led him to study linguistics and computer science. In 1995, Dr. el Abed created Data Excellence Science, a study that integrates IT, linguistics, business management, and AI to enable automatic processing of natural language and transform it into computer code. Over time, Dr. el Abed’s scientific discipline became the foundation of DEMS. Today, Data Excellence Science is taught in multiple top tier universities across France and Switzerland such as Université de Franche-Comté, Université de Fribourg, and the Conservatoire National des Arts et Métiers in Paris. In the past few years, DEMS has become an interesting proposition for organizations and is considered a revolutionary technology for data governance and AI. “At present, GDE is subsidized by the European Commission, and, in a very short time, both public and private sector organizations alike have invested in us.
Apart from its value-centric approach, another reason behind GDE’s rapid popularity is that it can be leveraged by large corporations and SMBs alike. Big data is expanding at a massive pace, but it is impractical to expect SMBs to invest in new and advanced infrastructure at the same rate. Most existing AI solutions could break the bank for small firms. SMBs in particular can benefit from a scalable and modular approach to AI. GDE is based on a pay-as-you-use model that allows organizations of any size to reap the benefits of an advanced IT platform with minimal cost of ownership. It is a plug-and-play solution that easily and quickly integrates into an existing infrastructure, does not require a technology overhaul, and requires minimal technical expertise to operate. “While standard AI solutions in the market require computing power, DEMS consumes way less power leveraging its prescriptive and contextual intelligence based on human semantics,” says Dr. el Abed. In short, the machine is advanced enough to map out the best course of action based on advanced semantics and contexts but, ultimately, a user has the choice to implement the actions proposed by the machine. Dr. el Abed adds, “It is all about fostering a healthy partnership between ‘human and machine’ as opposed to a culture of ‘human versus machine.’”
A major driver of our success is the time to value output, which is currently unmatched in the industry
Be a Data Champion
How exactly does DEMS work? First, the platform connects to all the organization’s different data sources and analyzes their semantics. Then, the platform creates the DEMS Verbatim, a bespoke multilingual business semantics glossary. Verbatim provides data users with a dynamic semantic mapping view of all their business terms along with their related data, metadata, and data lineage without conflicting meanings. Next, the platform’s state-of-the-art AI generates forward-looking indicators based on pre-defined rules (these rules are the standards and laws in which the company operates), and these are measured by the Data Excellence Index (DEI) and the Key Value Indicators (KVI). These indicators are key deliverables of the Data Excellence Framework (DEF), which encompasses the methodology, environment, processes and roles required to generate business value. These indicators promote a culture of “first time right”, using existing infrastructure and resources to isolate opportunities and risks. At every level, DEI and the KVI are automatically calculated based on dimensions such as information systems, geographical entities, and business domains for meaningful and efficient organization governance. The platform guarantees best-in-class data and monetary value analysis, and organizations can expect an ROI increase of at least 20 percent and cost optimization of up to 30 percent. To illustrate this point, GDE enabled a prominent bank in Europe to identify risks worth €500 billion, as well as the precise customers that were exposing the bank to such risk. Apart from insights, DEMS also proposed an action plan to avert the looming threat, all delivered within eight days. Andrew White, an expert analyst at Gartner, summarizes one part of GDE’s value proposition: with a next-generation solution like GDE, organizations can do away with a master data management solution offered by the market today.
"While standard AI solutions in the market require huge computer processing power, DEMS consumes way less power leveraging its prescriptive and contextual intelligence based on human semantics"
Finally, a global consumer goods company with over 14,000 products was facing severe quality and supply chain issues. After implementing DEMS, the client discovered that only 3,800 products were contributing to 100 percent of their value in just a few short weeks. Thus, if they decommissioned the non-performing products, they would be able to streamline and optimize their product portfolio, inventory, and supply chain. This move not only improved the client’s operational efficiency by 70 times but also improved their human resources utilization. Ultimately, they were able to increase the bottom-line, decrease costs, and radically improve economies of scale.
The Power of One
DEMS is an all-in-one solution for organizations struggling with multiple ERPs and CRMs for data management. It single-handedly links data sets across the organizational structure to streamline value flows, a 360-degree view of the organization’s data and, above all, empowers organizations to stay ahead of compliance mandates such as FINMA and GDPR. Keeping the best interests of a client in mind, the platform is available in multiple languages. Every feature set DEMS offers is built within the platform, unlike other ERP solutions where a new functionality must be added into the system. “Keeping up with the current data tsunami, evolving regulations and organizational silos makes synchronization between systems a next-to-impossible task. With GDE, organizations can leverage our solution’s agile and dynamic nature to maximize the value of their big data while maintaining the transparency that the modern-day consumer demands,” explains Dr. el Abed. In addition to redefining the existing paradigm in data management, GDE also aims to enable organizations to bring to life purpose-driven values via greater transparency and accountability.
The Word is Futuristic AI
Often, what truly distinguishes a company is the extra mile they go to for their customers. GDE has a customer-first approach. They offer trainings and certifications both at a basic and advanced level that allow clients to excel at data governance. Dr. el Abed credits the company’s success in large part to the team of skilled experts who can address every client need, whether large multinationals or SMBs. GDE’s success is also a result of their strong partner network, including corporations, universities, and associations. Looking forward, GDE will deliver growth by focusing on highly regulated and complex industries such as insurance, telecommunications, finance, and manufacturing. The company has plans to consolidate and increase the market share in six EU countries—Switzerland, France, Germany, Austria, Belgium, and Holland—for business opportunities and customer acquisitions. In the long term, the goal is to extend their existing customer base in the U.S. and Canada. “The way we look at it, DEMS is all set to flatten data governance across the business world, allowing organizations to seamlessly conduct business irrespective of their industry, the regulatory landscape of which they are a part, or their business goals,” says Dr. el Abed.